Display

Our display portfolio which includes native, high impact, and many other forms.

Articles

Google's interstitial ads
What is an interstitial ad? Sortable now supports Google’s new interstitial ad product which provides publishers with a new revenue stream by showing users an ad between some pageviews. It is initiated when a user clicks a relevant link o...
Lazy loading
Lazy loading is one more way for publishers to optimize their websites. Rather than immediately loading all ads on a page when it's opened, a publisher can build triggers into the code that prevent ads from loading until a certain condition is met (for example, when a user scrolls to a specific part of the page).
Impact of lazy loading on performance
Lazy loading ads is a technique that lets you serve your users ads in the moment just before they are set to view them. As your user scrolls down your webpage and approaches the ad slot, an auction is triggered in the header and serves the winning a...
Benefits of Using Anchor Units
Many factors need to be considered when deciding where ads should be placed on a page as every website is different, and as such would require different layouts. Our team is continuously strategizing with our publishers to ensure they are getting th...
Ad placements
Curious about Freestar's available ad placements? Here's a page describing all of the ad placements we have available and their corresponding device types and ad formats. https://freestar.com/ad-products/ ...