Popular Articles

  1. Freestar-hosted Quantcast CMP

    Freestar partnering with Quantcast to provide hosted CMP solution for CCPA and GDPR Freestar is excited to announce our partnership with Quantcast, as we continue to provide our publishers with a hosted CMP solution compliant with current and upcom...
  2. Google's interstitial ads

    What is an interstitial ad? Sortable now supports Google’s new interstitial ad product which provides publishers with a new revenue stream by showing users an ad between some pageviews. It is initiated when a user clicks a relevant link o...
  3. Publisher Ad Server – Common Integration Issues and Debugging

    Debugging While you are making your test pages, there are a number of indicators to tell if your code is working with Freestar 's. Look at the webpage and see if an ad is filling the slot.  If yes, this means the code is working, but...
  4. Publisher Ad Server – Integration Example

    Select from the tabs below to view the indicated information. Read and follow all of the instructions to ensure that your integration goes smoothly. Introduction Introduction & Overview This document guides you through an example for implem...
  5. Freestar Ad Server – Integration Example

    Select from the tabs below to view the indicated information. Read and follow all of the instructions to ensure that your integration goes smoothly. Introduction Introduction & Overview This document guides you through an example for implem...
  6. Confirmed Clicks

    What is the Confirmed Click functionality?  Google introduced Confirmed Clicks as an automated implementation that occurs on specific ad units that are subject to higher-than-average invalid clicks. According to Google, invalid clicks are cl...
  7. Lazy loading

    Lazy loading is one more way for publishers to optimize their websites. Rather than immediately loading all ads on a page when it's opened, a publisher can build triggers into the code that prevent ads from loading until a certain condition is met (for example, when a user scrolls to a specific part of the page).
  8. Impact of lazy loading on performance

    Lazy loading ads is a technique that lets you serve your users ads in the moment just before they are set to view them. As your user scrolls down your webpage and approaches the ad slot, an auction is triggered in the header and serves the winning a...
  9. IAB Vendor IDs

    This is a list of all vendors that Freestar currently works with. If you are using a custom CMP, you need to add a subset of these IDs, corresponding with the partners you have enabled on your site. The complete, up-to-date vendor list is published...
  10. GDPR

    This page outlines Freestar's approach to the recent changes to European privacy laws. See our Privacy Policy for more information on what data we collect and how we use it. DISCLAIMER This information is not the same as legal advice, ...